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SPRING SUMMER 2022 | BABY & KIDS TREND BOOK OUT NOW

SPRING SUMMER 2022 | BABY & KIDS TREND BOOK OUT NOW

6 July 2020


Introducing Spring Summer 2022 We began this Baby & Kids trend forecast before the arrival of COVID-19 and the subsequent pandemic when the world looked very different indeed. We’ve since [...]

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TREND BIBLE COLOUR DIRECTION 2021

TREND BIBLE COLOUR DIRECTION 2021

17 June 2020

Trend Bible’s Colour Direction for 2021 outlines six shades chosen by our colour experts, and are based on our seasonal trend forecasts for 2021. These directional, yet commercially viable shades represent what [...]

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Exploring Emotion During Lockdown Family Life

Exploring Emotion During Lockdown Family Life

21 May 2020

The pandemic has brought about profound changes in our everyday family life. As a result, we are seeing trends that we forecast for 2021/22 accelerate at pace. In our April [...]

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HOME AND KIDS AUTUMN WINTER 2020/21 TREND BOOKS: 75% OFF

6 May 2020

Our Autumn Winter 2020/21 Home & Interior and Baby & Kid’s Lifestyle trend books are now available for just £300* each (over 75% off – usually £1300). Our twice-yearly trend books are [...]

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Pandemic Lens | Baby & Kids

Pandemic Lens | Baby & Kids

8 April 2020

The pandemic outbreak has brought about a profound change in daily family life. As a direct consequence, we are seeing new behaviours emerge and trends that we forecast for 2021/22 [...]

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BABY & KIDS: SPRING SUMMER 2020 SEASONAL PREVIEW

BABY & KIDS: SPRING SUMMER 2020 SEASONAL PREVIEW

29 January 2020

We share 2 of the 4 trends forecast for the season, Studio Kawaii and Island Life. Our full Baby & Kids Spring Summer 2020 Seasonal Preview featuring all 4 trends is [...]

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Baby & Kids | Edit: Say hello to 2020

Baby & Kids | Edit: Say hello to 2020

8 January 2020

Are you ready to tackle a new decade? Whether you’re a designer looking to back up your product development with sound evidence or a marketer wanting to develop timely and [...]

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TREND TRACKER: ART HAUS 2019/20

TREND TRACKER: ART HAUS 2019/20

18 December 2019

Celebrating 100 years of Bauhaus, this cheerful trend champions insatiable curiosity and creativity. Reflecting the ‘design for all’ mentality of the Bauhaus, this story sees children’s interiors take on an experimental and [...]

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AUTUMN WINTER 21/22 | BABY & KIDS TREND BOOK AVAILABLE NOW

AUTUMN WINTER 21/22 | BABY & KIDS TREND BOOK AVAILABLE NOW

11 December 2019

“For Autumn Winter 2021/22, our four trends see families embrace the rapidly changing world that surrounds them; from the intersection of technology and culture to sustainable material innovation and changes in [...]

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Parental Pressures | The Shift to Sustainability

Parental Pressures | The Shift to Sustainability

24 October 2019

Image: Eco Birdy There has been a rapid shift in attitudes amongst consumers, moving away from passive consumerism to becoming more active and making conscious choices. Recognised as one of [...]

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We send the bespoke trend reports out to different departments in our organisation from product development to digital and customer teams. The report acts as internal inspiration that everyone can read and get something from. The feedback we get is overwhelmingly positive.

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