Kids Lifestyle


Colour Direction 2020: Baby & Kids Spring Preview

Colour Direction 2020: Baby & Kids Spring Preview

16 May 2019


Trend Bible’s Colour Direction for 2020 outlines six shades chosen by our colour experts, and are based on our seasonal trend forecasts for 2020. These directional, yet commercially viable shades [...]

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Highlights from Bologna Children’s Book Fair 2019

Highlights from Bologna Children’s Book Fair 2019

23 April 2019

The 56th Bologna Children’s Book Fair took place in April, showcasing 1400 exhibitors from over 70 countries. Our Trend Researchers attend the trade show every year, not only to track [...]

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EASTER 2019 | HIGHLIGHTS

EASTER 2019 | HIGHLIGHTS

18 April 2019

In addition to forecasting, we continually monitor and track how major retailers across the UK and USA are responding to in-season trends for key occasions. This Easter continues to be driven [...]

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BABY AND KIDS TRENDS: SPRING SUMMER 2019 SEASONAL PREVIEW

BABY AND KIDS TRENDS: SPRING SUMMER 2019 SEASONAL PREVIEW

16 April 2019

This season we see parents adopt a more open and honest mindset, as they look to help their children understand bigger world issues rather than shield them from them which [...]

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HOME AND KIDS AUTUMN WINTER 2019/20 TRENDS: 75% OFF

8 April 2019

Our Autumn Winter 2019/20 Home & Interior and Kid’s Lifestyle trend books are now available for just £300* each (over 75% off – usually £1300). Our twice-yearly trend books are an essential [...]

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Trend Bible Colour Direction 2020

Trend Bible Colour Direction 2020

15 March 2019

  At the beginning of a new decade, we see homemakers adopt a more flexible mindset as they decorate their homes. An optimistic feel and a new approach to wholesomeness [...]

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Meet the experts – Rosalind Maroney, Print Designer

Meet the experts – Rosalind Maroney, Print Designer

7 March 2019

Twice a year, we publish our Kids Lifestyle trend books bringing unique and compelling stories to life and inspiring product ranges every season. The trend books are a distilled and [...]

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Life beyond transaction: What is the future of retail?

Life beyond transaction: What is the future of retail?

28 February 2019

Image Credit: Jonathan Calugi, The Dreamery by Casper A number of traditional bricks-and-mortar stores disappeared from the retail scene in 2018, but what’s next for physical store environments? In this series we [...]

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London Toy Fair Highlights 2019

London Toy Fair Highlights 2019

12 February 2019

As the UK’s largest dedicated toy, game and hobby trade show, The London Toy Fair welcomes more than 270 companies exhibiting thousands of products each year. In January, our Trend [...]

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We are hiring: Creative Trend Editor

We are hiring: Creative Trend Editor

1 February 2019

We have an exciting opportunity for a passionate and curious Creative Trend Editor to join our Baby & Kids team. We would envision our ideal candidate to have 4-6 years’ [...]

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1 | 2 | 3 | | 14

We were impressed with the quality of the individual coaching. Not obtrusive or interfering, but genuinely steering the team to target objective.

Mayborn Baby & Child


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