Kids Lifestyle


Parental Pressures | The Shift to Sustainability

Parental Pressures | The Shift to Sustainability

24 October 2019


Image: Eco Birdy There has been a rapid shift in attitudes amongst consumers, moving away from passive consumerism to becoming more active and making conscious choices. Recognised as one of [...]

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Meet the Experts | Fi Murray, Founder of Making Things Studio

Meet the Experts | Fi Murray, Founder of Making Things Studio

30 September 2019

“In the truest sense, I’m an inventor but that often conjures up an image of a Robin Williams’ Flubber meets Doc from Back to the Future.” Fi Murray is the [...]

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WHY TRENDS MATTER FOR LICENSING | BRAND LICENSING EUROPE 2019

WHY TRENDS MATTER FOR LICENSING | BRAND LICENSING EUROPE 2019

19 September 2019

Brand Licensing Europe (BLE) is the only pan-European event dedicated to licensing and brand extension, bringing together leading brand owners, retailers, licensees and manufacturers for three days of networking and trend [...]

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Trend Bible Colour Direction 2020

Trend Bible Colour Direction 2020

18 September 2019

  At the beginning of a new decade, we see homemakers adopt a more flexible mindset as they decorate their homes. An optimistic feel and a new approach to wholesomeness [...]

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BABY & KIDS: AUTUMN WINTER 2019/20 SEASONAL PREVIEW

BABY & KIDS: AUTUMN WINTER 2019/20 SEASONAL PREVIEW

13 September 2019

Escaping from the everyday underpins all four Baby and Kid’s stories for Autumn Winter 2019/20. Be it to the countryside, into the comfort of the home or looking up into [...]

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Jenna Galley on ‘What’s Influencing Design for Baby & Kids in 2020’?

Jenna Galley on ‘What’s Influencing Design for Baby & Kids in 2020’?

3 September 2019

We are counting down to Kind + Jugend 2019, the leading international trade fair for baby and toddler products. This week, we speak to our Baby & Kids Insight Editor [...]

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Ruth Kelly on ‘What’s Influencing Design for Baby & Kids in 2020’?

Ruth Kelly on ‘What’s Influencing Design for Baby & Kids in 2020’?

27 August 2019

At this year’s Kind + Jugend show, our Head of Baby and Kids, Ruth Kelly, will be giving an exclusive presentation, alongside our Insights Editor, Jenna Galley. Together they’ll be [...]

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Colour Direction 2020: Baby & Kids Summer Preview

Colour Direction 2020: Baby & Kids Summer Preview

15 August 2019

Trend Bible’s Colour Direction for 2020 outlines six shades chosen by our colour experts, based on our seasonal trend forecasts for 2020. These directional, yet commercially viable shades represent what [...]

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Trend Tracker: Natural Historians Spring Summer 2019

Trend Tracker: Natural Historians Spring Summer 2019

8 August 2019

This story tackles ongoing, broader environmental themes and looks to change the way we view our planet. As a result, a focus on kindness and a proactive attitude arises within [...]

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What’s next for children’s media?

What’s next for children’s media?

30 July 2019

In July our trend researchers headed to Sheffield for The Children’s Media Conference. The conference is the most important event in the UK for everyone involved in developing, producing and distributing [...]

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We send the bespoke trend reports out to different departments in our organisation from product development to digital and customer teams. The report acts as internal inspiration that everyone can read and get something from. The feedback we get is overwhelmingly positive.

Nobia


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