Kids Lifestyle


What is Trend Forecasting?

What is Trend Forecasting?

19 February 2018


“The more that you understand about the likely future, the more you can shape it to be as you wish. You might not be able to change the shape of [...]

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Baby & Kids Trends: Spring Summer 2018 Seasonal Preview

Baby & Kids Trends: Spring Summer 2018 Seasonal Preview

8 February 2018

For Spring Summer 2018, we see two main themes emerge as a result of children’s increasingly screen-based lives. The first theme; a true simplification that relies on pared-back symbolism and [...]

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Autumn Winter 2019/20: Meet the freshest design talent

Autumn Winter 2019/20: Meet the freshest design talent

30 January 2018

Trend Bible Autumn Winter 2019/20  To inspire designers and retailers, in each of our trend books we offer a curated collection of directional material samples from a number of high quality [...]

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Future Insight Reports 2019

Future Insight Reports 2019

17 January 2018

Our Future Insight Reports forecast what will be influencing consumer behaviour 12-18 months ahead, making sense of the key shifts in attitudes and behaviours. These reports are an essential tool [...]

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Autumn Winter 2019/20: Baby and Kids Trend Book Available Now

Autumn Winter 2019/20: Baby and Kids Trend Book Available Now

16 January 2018

Our Baby & Kids Lifestyle Autumn Winter 2019/20 trend books are now available to buy in eBook and printed formats. Our forecasting publications are seen as an essential tool for product designers, developers and buyers. Providing clear design [...]

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Pre Christmas Offer: Autumn Winter 2019/20

Pre Christmas Offer: Autumn Winter 2019/20

17 November 2017

For a limited time only, we are offering you the chance to pre-order your Autumn Winter 2019/20 Trend Book at the current price of £1150 if you order before December 15th 2017. [...]

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Trend Tracker: Head Space Autumn Winter 2017/18

Trend Tracker: Head Space Autumn Winter 2017/18

14 November 2017

This soothing winter story is all about curling up in a cosy corner and finding some ‘head space’. Children escape into their own little bubble, finding a place for quiet contemplation and [...]

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Trend Tracker: Boundless Warrior Autumn Winter 2017/18

Trend Tracker: Boundless Warrior Autumn Winter 2017/18

31 October 2017

A fictional landscape provides the setting for this fantasy inspired story. Brave male and female warriors embark on a quest, exploring new and unknown lands. This escapist story is filled with fairytale adventures [...]

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Baby & Kids Trends: Autumn Winter 2017/18 Seasonal Preview

Baby & Kids Trends: Autumn Winter 2017/18 Seasonal Preview

28 September 2017

For Autumn Winter 2017/18, escapism has grown to be a dominant influence on baby and childrens' design. Themes of adventure and fantasy provide a wonderland of exploration and come to life in trends Boundless Warrior, S-no [...]

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Intergenerational Learning

Intergenerational Learning

15 September 2017

Teaching children tolerance and empathy has become a priority in modern day parenting. As a result, we see a shift from individualistic to group culture, where children are learning the value and [...]

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Overall a great day which involved getting everyone's thoughts, ideas and reservations down on paper. I am looking forward to seeing how this information will be overlaid with the vital trend insights we need to drive new product development and long-term business growth.


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