Trend Bible Opinion


Key Marketing Messages for 2017

Key Marketing Messages for 2017

20 April 2017


The ultimate goal of any marketing campaign is to aid business growth, increase brand awareness and gain customer engagement. However, achieving the ability to stand out and differentiate yourself from [...]

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The Connected Home pt 4: Connected Lives

The Connected Home pt 4: Connected Lives

13 April 2017

Experts predict that by 2020 there will be 50 billion smart, connected devices around the world. As this fast paced market evolves it is important for brands, consumer and manufacturers [...]

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Living in Half Darkness

Living in Half Darkness

7 April 2017

Nordiska Museet We recently published our City Guide: Trend Tracking in Stockholm post, where we shared our highlights from the stores we visited on our recent trip to the Swedish [...]

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Top 5 Alcohol Trends for 2017

Top 5 Alcohol Trends for 2017

6 April 2017

Over the past few weeks we have been exploring the future of alcohol. As trend specialists in the FMCG sector, we continuously monitor what is driving change in this area.

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Why the Cactus is the New Pineapple

Why the Cactus is the New Pineapple

28 March 2017

Our seasonal trend books provide design direction across a broad range of products for home and interiors, forecasting 2 years ahead. Whilst we forecast seasonally, it is important to remember [...]

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How is YouTube impacting the Homeware Industry?

How is YouTube impacting the Homeware Industry?

2 March 2017

With an increase in co-living, apartment sharing and more people living in cities with smaller spaces, we see a rise in individualised behaviours and an increase in merging activities within [...]

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Fundamental Shifts in Food and Dining

Fundamental Shifts in Food and Dining

16 February 2017

When forecasting big-picture trends it's important to look backwards as well as forwards. By identifying shifts in lifestyle, mindset and behaviour that have occurred over the past few years we [...]

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Top Ten Parenting Trends for 2017

Top Ten Parenting Trends for 2017

15 February 2017

Joanna Feeley, managing director and founder of Trend Bible recently shared her top ten parenting trend predictions for the year ahead. Read features from the I Newspaper and Belfast Telegraph [...]

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The Future of Home Appliances

The Future of Home Appliances

1 February 2017

Population growth, increased living costs and migration to densely populated towns and cities, has resulted in the development of compact homes. With this in mind, minimal storage has become part of [...]

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Key Design Trends for 2017

Key Design Trends for 2017

12 January 2017

Trying to shape a picture of what the future will look like is essential to stay ahead of the game. As trend forecasters, we help brands envisage this picture, evidencing [...]

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Trend Bible have helped an experienced marketing team to think about our brand, the market and the future in a completely different way. The results have been positive and tangible. Their input is challenging, fresh but critically also practical.

Sherwin Williams


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