“Connectivity underpins all four Baby and Kid’s stories for Spring Summer 2021. Families focus on their community, loved ones and emotions in a bid to take ownership and live a wholesome and considered life. This manifests in the home in a number of ways this season; through playful colour and quirky characters; and creating an expressive, modern aesthetic which counterbalances with soothing spaces where natural materials and organic forms help calm and relax little ones.” – Ruth Kelly, Head of Baby and Kids
The Inspiration Behind Your Next Idea
Providing clear design direction over two years ahead of the season, our Baby & Kids trend books take care of finding the inspiration so you can concentrate on creating commercially successful product ranges which stay true to your brand.
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Download your free Baby & Kids demo to the right of this post to understand how to maximise each of our book features and get a taster of each of our four trends for Spring Summer 2021.
We were impressed with the quality of the individual coaching. Not obtrusive or interfering, but genuinely steering the team to target objective.
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