Baby & Kid’s Lifestyle SS21 eBook

“Connectivity underpins all four Baby and Kid’s stories for Spring Summer 2021. Families focus on their community, loved ones and emotions in a bid to take ownership and live a wholesome and considered life. This manifests in the home in a number of ways this season; through playful colour and quirky characters; and creating an expressive, modern aesthetic which counterbalances with soothing spaces where natural materials and organic forms help calm and relax little ones.” – Ruth Kelly, Head of Baby and Kids

The Inspiration Behind Your Next Idea
Providing clear design direction over two years ahead of the season, our Baby & Kids trend books take care of finding the inspiration so you can concentrate on creating commercially successful product ranges which stay true to your brand.

Access Anywhere, Anytime eBooks:

  • Easy to share with your team or use as a tool whilst travelling
  • An interactive PDF version of our Baby & Kids Lifestyle forecasts that can be downloaded onto your desktop or tablet
  • Specially designed format for screen use
  • Easy to share with your team or use as a tool whilst travelling
  • PANTONE® colour palettes with TCX references
  • Quality photographs of real material swatches
  • Instant access to all of the download content, including over 300 high res copyright images for your reference, our quick Trend Takeaway guide, a digital colour palette and our copyright free original prints in vector format


Save £950 when you purchase both print and eBook formats. Contact us at to subscribe to this promotion.

Download your free Baby & Kids demo to the right of this post to understand how to maximise each of our book features and get a taster of each of our four trends for Spring Summer 2021.

£1,300.00 (+VAT)

We send the bespoke trend reports out to different departments in our organisation from product development to digital and customer teams. The report acts as internal inspiration that everyone can read and get something from. The feedback we get is overwhelmingly positive.


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