Johanna Basford and Laurence King
Gone is the idea that colouring is just for children. Due to increased levels of stress and the feeling of being overworked, adults are seeking a creative relief to ease the pressure of everyday lives.
Topping best-sellers’ lists worldwide, the adult colouring book has taken the publishing world by storm in 2015. Scottish illustrator, Johanna Basford has sold around 2 million copies of her first book ‘Secret Garden’, leading to an outbreak of similar books such as Animal Kingdom and Calming Colouring.
Above Images: Bloomingville & 91 Magazine
As specialists in forecasting for the Home and Interiors market, we continually monitor and track the use of colour within the home.
One of the most influential shifts in colour over the past 5 years, has been the move towards grey based neutrals in the home over the more traditional magnolia shades. For the first time, in 2013, grey upholstery outsold beige in John Lewis; a sign that this trend has now indeed reached mass market in the UK.
Using clean, cool neutrals as a base colour, has allowed designers to incorporate more feminine, sweeter hues into products for the home. Pink in particular has grown in importance over the past year, and will continue to be a key colour for interiors.
As we reflect on our forecasts for the Spring Summer 2015 and Autumn Winter 2015/16 seasons, we examine how pink has evolved over the course of this year.
Posted in Colour Trends, News
Tagged Autumn Winter 2015/16, colour evolution, Colour Trends, Evolution of colour, home and interiors trends, Interior colour, Pink, Spring Summer 2015, trend bible, trend forecasting
Living in a world where smart devices offer a constant stream of stimulation we are led to question the long-term repercussions for children. 68% of 2 year olds now use smart devices, according to the American Speech-Language-Hearing Association.
Cognitive psychologists are warning that as a result, children are forgetting ‘how to be bored’ and are rarely left to their own devices. This down-time is essential for creative and emotional development. In response to this, experts are encouraging parents to allow their child unscheduled, unsupervised playtime. Continue reading
Posted in Kids Trends, News
Tagged 2016 Insight Reports, Boredom, Childhood development, Fatherly, Kids lifestyle, Kids Trends, Mermag, Merrilee Liddiard, Play, Smart devices, trend bible, trend forecasting, trend insight
Above: Mint, Knightsbridge
In anticipation of London Design Festival 2015 (19-27th Sep) we’ve curated our selection of the capital’s most inspiring design stores – helping you make the most of your visit. From concept stores to upcycling warehouses, our featured top 5 are dotted across the whole of London, highlighting the city as one of the biggest design capitals in the world.
Posted in Home Trends, News, Retail Reports
Tagged 19 Greek Street, Best stores London, concept stores, Home & Interiors, Jasper Morrison, London Design Festival 2015, London Design Guide, London Shop Guide, London Shopping, Mint, Retrouvius, Smug, trend bible, trend forecasting, UK design stores
Our Seasonal Previews provide an insight into the trends you can expect to see emerge in stores over the coming months.
Forecast over two years ago, these trends are now beginning to emerge in store and online. In this post we share 2 of the 4 trends from our Autumn Winter 2015/16 trend book. Sign up to our free monthly trend updates and receive the full preview featuring all four trends for Autumn Winter 2015/16.
Our Seasonal Previews provide an insight into the trends you can expect to see emerge in stores over the coming months. Our Home & Interior Trends for Autumn Winter 2015/16 were first forecast and published back in 2013.
Here we share a preview of 2 of 4 trends forecast for the season, Migrate and Disrupt. Sign up to our free monthly trend updates and receive the full preview featuring all four trends for Autumn Winter 2015/16.
Posted in Home Trends, News
Tagged 2015/16, Autumn Winter, Autumn Winter 2015/16, Colour Trends, home, home interior trends, Home Trends, seasonal preview, Seasonal trends, trend bible, trend forecasting
This month Elliot Brook, CEO at Deadgood LTD explains to us what his home offers, as part of our What Home Means to me series.
“Love, life and laughter – that’s what our home offers.
A place for smiley faces, happy faces and crazy faces, a place to throw caution to the wind, to dream. A space to think, to grow, to learn and to
love. So much joy, so much laughter and a true oasis of calm for our open-
We’ve had a belly full of laughter, giggles, a little sickness and a few
Memories made and many more to come.”
We’d love to know what home means to you. Share your thoughts with us by emailing email@example.com or tweet us @TrendBible using #WhatHomeMeans.
Click here to view our other posts on What Home Means To Me.
For retailers we understand that beautiful trend stories must translate into commercial product ranges in-store. Our ‘range build’ tool allows you to pin-point key features, for easy and accurate interpretation of the seasonal trends.
Posted in Home Trends, News
Tagged Building ranges, Commercial trends, Energise, homewares, In store trends, retail trends, Seasonal trends, Spring Summer 2016, SS16 Home Interiors, trend bible, trend forecasting
Available in digital and hard copy formats, our newest forecasts for Spring Summer 2017 are now available to buy. Guiding you through the latest trends across Kid’s Lifestyle and Home and Interiors, our trend publications offer clear and commercial guidance for the designer.
Our seasonal trend books provide comprehensive design direction for home products across colour, shape, material, print and pattern. Each book contains four unique trend stories, with PANTONE® referenced colour palettes.
To see more of our latest trend gathering, visit our Pinterest.
Posted in Home Trends, Kids Trends, News
Tagged designers, home and interiors, Home SS2017, Home Trends, Kids lifestyle, Kids Trends, Manufacturers, Pantone, Retailers, Seasonal forecast, Spring Summer 2017, trend bible, trend book, trend forecast, Trend publication
As experts in forecasting trends for the home environment, part of our specialism lies in understanding changes in consumption behaviour across a broad range of industries, including food and dining.
Recently covered in our Home Insight 2016 report, there continues to be evidence of supermarkets celebrating ‘ugly’ fruit and vegetables in an effort to counteract unnecessary food waste. Influenced by increasing consumer awareness of organic farming processes and the ongoing warnings of food shortages, several initiatives have been set up to change the way we buy into food.
Posted in News
Tagged 2016 Insight Reports, Consumer Trends 2016, food trends, Future Consumer Insight, Future Insight Report, Intermarche, lifestyle trends, retail trends, Supermarket Waste, trend bible, Trend Bible Lifestyle Trends, Ugly Fuit & Veg