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Gritty Reality | Key Marketing Messages for 2018

Gritty Reality | Key Marketing Messages for 2018

17 January 2018

The ultimate goal of any marketing campaign is to aid business growth, increase brand awareness and gain customer engagement. However, achieving the ability to stand out and differentiate yourself from competitors demands a [...]

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Future Insight Reports 2019

Future Insight Reports 2019

17 January 2018

Our Future Insight Reports forecast what will be influencing consumer behaviour 12-18 months ahead, making sense of the key shifts in attitudes and behaviours. These reports are an essential tool [...]

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Autumn Winter 2019/20: Baby and Kids Trend Book Available Now

Autumn Winter 2019/20: Baby and Kids Trend Book Available Now

16 January 2018

Our Baby & Kids Lifestyle Autumn Winter 2019/20 trend books are now available to buy in eBook and printed formats. Our forecasting publications are seen as an essential tool for product designers, developers and buyers. Providing clear design [...]

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Autumn Winter 2019/20: Home and Interiors Trend Book Available Now

Autumn Winter 2019/20: Home and Interiors Trend Book Available Now

9 January 2018

Our Home & Interiors Autumn Winter 2019/20 trend books are now available to buy in eBook and printed formats. Our forecasting publications are seen as an essential tool for product designers, developers and buyers. Providing clear [...]

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Helen Jamieson on Trend Forecasting

Helen Jamieson on Trend Forecasting

8 January 2018

In the build up to the 2018 International Home + Housewares Show, our Senior Trend Strategist Helen Jamieson discusses how Trend Bible is responding to future challenges and her upcoming talk [...]

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Free To Be Me 2019 | Why Brands Need to Bridge the Gender Divide

Free To Be Me 2019 | Why Brands Need to Bridge the Gender Divide

4 January 2018

2017 was the birth of Feminism 2.0, an exhilarating movement that challenged existing gender roles and gave them new meaning. We witnessed worldwide protests such as the 'Woman's marches' and [...]

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We send the bespoke trend reports out to different departments in our organisation from product development to digital and customer teams. The report acts as internal inspiration that everyone can read and get something from. The feedback we get is overwhelmingly positive.

Nobia


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